Gracie Point Holdings, LLC, a leading provider of life insurance premium finance, has launched GP Affluent Markets, an independent life insurance financing company. The new venture will focus on providing bespoke leveraged life insurance payment solutions designed specifically for the global affluent market.

With offices strategically located in New York, Hong Kong, and Toronto, GP Affluent Markets is positioned to serve high-net-worth individuals, financial advisors, and institutions worldwide. The primary focus will be on offering tailored financing solutions aimed at enhancing liquidity, optimizing policy value, and providing alternative payment structures for substantial life insurance premiums. The new company is supported by investments from Kuvare and Hudson Structured Capital Management Ltd., both of which are known for their work in innovative financial products and solutions.
This strategic investment highlights the rising demand for independent, client-focused life insurance financing. By working directly with trusted advisors, GP Affluent Markets aims to deliver customized financing solutions to meet the specific needs of policyholders. As an independent entity, the company pledges to offer unbiased, client-centered services, providing clients with flexible premium payment options to align with their financial objectives.
Dean J. De Marco has been appointed Chief Executive Officer of GP Affluent Markets. De Marco brings years of experience in P&C (Property and Casualty) and Life Insurance Financing. He is committed to delivering strategic and innovative financing options to the global affluent client base.
“The launch of GP Affluent Markets marks a significant step in expanding access to independent and specialized life insurance financing,” said Dean J. De Marco. “Our global footprint enables us to cultivate a well-diversified loan portfolio. While the North American markets have recently deviated toward more aggressive concepts, we are committed to delivering more substantive, sound and suitable loan designs.”
Harish Raghavan, CEO of Gracie Point Holdings, said, “At Gracie Point, we are constantly seeking ways to expand financing options for our clients. The launch of GP Affluent Markets will focus solely on creating state-of-the-art financing options required by the high-net-worth consumers.”
About Gracie Point
Gracie Point provides premium finance solutions, providing insurance, financing and loan servicing expertise in the advisory marketplace. It serves affluent, high net worth and ultra-high net worth clients. Due to its specialization, Gracie Point can quickly determine the optimal financing structure. Gracie Point works effectively with insurance agents because premium finance is its only business.
About Kuvare Holdings
Kuvare is a financial services platform that provides life insurance and annuity products, reinsurance solutions, and asset management. The Kuvare family of companies includes Lincoln Benefit Life Company, Guaranty Income Life Insurance Company, United Life Insurance Company, Kuvare Life Re (Bermuda), and Ignite Partners.
About Hudson Structured Capital Management Ltd. (HSCM)
Hudson Structured Capital Management Ltd. (HSCM) is a global alternative asset manager specializing in investments in the re/insurance and transportation sectors. Launched in 2016, HSCM is focused on core economic sectors that are expected to outgrow global Gross Domestic Product.
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