Australia: AI Implementation Gains Momentum in Life Insurance
By Sarah Si | February 25, 2025
Australia’s life insurance industry is showing a strong commitment to embracing Artificial Intelligence (AI), according to a new study. The research, conducted by Equisoft and LIMRA in collaboration with Universal Conversion Technologies, reveals that a substantial proportion of life insurers are actively preparing to implement AI solutions.
The study, titled ‘Assessing Data Readiness for AI in the Life Insurance Industry’, found broad agreement on AI’s importance. “All companies agree that AI is an important element of their digital transformation roadmap,” the study stated.
This positive outlook suggests the industry is moving towards greater automation and data-driven decision-making. While specific details of the planned AI applications weren’t provided in the article, such initiatives could encompass improvements in underwriting processes, claims management, and customer service.

Image Caption: Artificial Intelligence concept.
The findings indicate that the life insurance sector is poised for significant changes in the coming years, driven by the potential of AI to enhance efficiency and improve the overall customer experience.
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