Life Insurance Corporation Achieves Guinness World Record
The Life Insurance Corporation (LIC) of India has earned a Guinness World Record for issuing the most life insurance policies in 24 hours. On January 20, 2025, a total of 4,52,839 LIC agents successfully completed and issued an impressive 5,88,107 life insurance policies across the country.
This achievement set a new global benchmark for agent productivity in the life insurance industry within a 24-hour period. The record was the result of an initiative by LIC MD and CEO Siddhartha Mohanty, who appealed to every agent to complete at least one policy on ‘Mad Million Day’.
“It is a powerful validation of the relentless dedication, skill, and tireless work ethics of our agents,” LIC stated. “This achievement reflects our deep commitment towards our mission to provide vital financial protection to our customers and their families.”
The corporation’s Managing Director and CEO, Siddhartha Mohanty, thanked customers, agents, and employees for making ‘Mad Million Day’ a success. This record attempt demonstrates LIC’s commitment to serving its customers and expanding its reach in the insurance sector.
